The Online Lenders Alliance drafted a letter to the Federal Trade Commission that lays out OLA’s Best Practices for Lead Generation, the advantage for consumers of the Ping Tree and discussed ongoing policing activities.
Home » OLA’s Letter to the FTC in Response to “Follow the Lead” Workshop Staff Perspective
The Online Lenders Alliance drafted a letter to the Federal Trade Commission that lays out OLA’s Best Practices for Lead Generation, the advantage for consumers of the Ping Tree and discussed ongoing policing activities.

Re: Advance Notice of Proposed Rulemaking on Personal Financial Data Rights Reconsideration (Docket No. CFPB-2025-0037; RIN 3170-AB39)